☕ Ford may have just nailed its own coffin shut

Good morning! 👋 

Futures are in the green again and yesterday's Disney trade idea – a $123 straddle - at ~$2.79 showed “last” at $4.17 when I looked ahead of this morning’s opening, a quick 49.46% single day pop. 

Life is good. 

Let’s get to it. 

Here’s my playbook. 

1- Pepsi's food wars are over 

PepsiCo and Carrefour have apparently ended their food fight over what Carrefour had called unacceptable price increases. And, in doing so, returned Pepsi's products and drinks to the grocer’s shelves. (Read) 

What interests me more is an expanded $400M investment in Vietnam and Subway suddenly ditching Coke for Pepsi products. 

Pepsi closed yesterday at $169.68. 

Hmmm. 

2 - Ford may have just nailed its own coffin shut 

Ford now apparently wants to delay its all-electric SUV to focus on hybrid vehicles across its entire product line up by 2030. (Read) 

WWII was over faster than that. 

The Chinese can go from prototype to production 3-5X quicker at 1/3rd the cost. 

Nice job, fellas. 🤦‍♂️ 

Ford stock will probably do okay, but I’ll be sharing a new recommendation tomorrow with the OBA Family that I believe could leave ‘em in the dust, particularly if they’re taking their sweet time with regard to development. Upgrade to Paid 

3 - Finally, somebody talking sense not smack about weight loss 

Danone CEO Antoine de Saint-Affrique told CNBC that surging demand for weight-loss drugs like Mounjaro and Wegovy will increase consumer appetite. (Read) 

I agree. 

People thought I was nuts for saying so when the whole weight loss drug thingy emerged recently but think about it... the fact that so many people want the easy way out is going to boost demand, not cool it imho. 

Now if only we could say the same thing about Peloton. Doh! 

4 - Alphabet to buy HubSpot? 

Alphabet – Google's parent – has apparently been talking to advisors about making a run at HubSpot, an online marketing company. (Read) 

What catches my attention is that – if true - this is one of few potentially massive mergers on deck at a time when there is mounting antitrust legislation and an undeclared war on big tech success. 

Makes me wonder if this transaction could be a stalking horse for something more valuable. 

Otherwise, why take the risk? 

5 – How low can Boeing go; wrong question! 

Boeing is in so much trouble that United is now asking pilots to take unpaid time off. (Read) 

The stock has tumbled from $400+ in 2019 to $186 today. 

“Everybody” knows what’s next. 

Or do they? 

One of my mentors taught me a long time ago that whenever “everyone” knows something, it can pay handsomely to look at the other side of the trade. 

I think there’s a case to be made that we’re at that point. 

A few well-placed LowBall Orders in the $150 range may do the trick. 

Bottom Line: 

Predicting is easy.  

Trading and investing can be tough.  

Ask anybody with results. 

As always, let’s MAKE it a great day. 

You got this – I promise! 

Keith 😊